Read full paper at: http://www.scirp.org/journal/PaperInformation.aspx?PaperID=52951#.VK3k-8nQrzE Author(s) Harshit Srivastava 1 , Sathish Alampalayam Kumar 2 Affiliation(s) 1 Information Technology, Maharaja Agrasen Institute of Technology, New Delhi, India . 2 Computer Science and Information Systems, Coastal Carolina University, Conway, USA . ABSTRACT Cloud computing is touted as the next big thing in the Information Technology (IT) industry, which is going to impact the businesses of any size and yet the security issue continues to pose a big threat on it. The security and privacy issues persisting in cloud computing have proved to be an obstacle for its widespread adoption. In this paper, we look at these issues from a business perspective and how they are damaging the reputation of big companies. There is a literature review on the existing issues in cloud computing and how they are being tackled by the Cloud Service Pr...
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