Read full paper at: http://www.scirp.org/journal/PaperInformation.aspx?PaperID=53920#.VNsR5CzQrzE Author(s) Abdulrahman Hariri 1 , Paul Roberts 2 Affiliation(s) 1 Quality Management, King Abdulaziz University, Jeddah, Saudi Arabia . 2 Warwick Manufacturing Group, The University of Warwick, Coventry, UK . ABSTRACT This study discusses the need for improvement and innovation in universities so they can effectively serve students and stay ahead in competition. Many technologies and innovations are already being used in universities. However, in order to diffuse or spread technologies or innovations effectively, it is important to understand the reasons leading to the adoption of technologies and innovations in universities. Based on a number of established theories and models on innovation and technology adoption and acceptance, this study proposes a theoretical model that helps explain the factors responsible for innovatio...
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